Tag Archive ' hashtags'


Hashtag Bowl: Super Bowl XLVIII

| 3 Minute Read | The Super Bowl highlighted a great number of brands this year, but the strongest brands were able to leverage social media through their ad spots. Twitter mentions were through the roof, but two brands in particular were able to stand out from the crowd due to a few strategic moves….

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Social Media Opportunities in 2014

Happy New Year from the Social Factor family! As we move into 2014, social media continues to grow and surprise us. New platforms and updates to our old favorites allow for brand opportunities to capitalize on the potential of social media. They also present new challenges for marketers to discover and work through. A new…

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After weeks of speculation from the social world, we at Social Factor are excited to talk about Facebook’s introduction of searchable and clickable hashtags. This new Twitter-borrowed Facebook feature will create space for better crowdsourcing, giving users a way to search and interact using keywords. Hashtags will change Facebook’s identity from a platform that shows…

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Apple has been incorporating social media into its software since iOS 5, when they first integrated Twitter into the operating system. Last week at Apple’s WWDC ’13, the announcement of iOS 7 and OS X Mavericks shows how Apple looks to integrate social seamlessly into all digital experiences. Socially-Integrated Browser With the new Safari, users can link…

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You are curious about what is trending in your market, so you promptly turn to a search engine to hunt down information.  It quickly becomes a tedious task, filled with dated articles and no real-time dialog.  You need a fresh approach to discovering information that allows you to view consumer’s conversations. That’s when you log into your…

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Hashtags are like SEO for Twitter

January 24, 2012 | Under Social Media, Twitter | Posted by | 1 Comment

If you’ve spent much time on Twitter you have noticed that the flow of information (or tweets) is more like a fire hose than a newsfeed. The next level of control and usefulness on Twitter comes from the use of hashtags. So a hash “#” tag is really just a KEYWORD you are highlighting as…

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Facebook is the New Invite

January 19, 2012 | Under Facebook, Social Media | Posted by | No Comments

Your company is having an event and you are in charge of generating buzz? Perfect! Follow these 5 foolproof tactics, sit back and watch those seats fill up. 1.     Create a Landing Page on your Facebook a.     Utilize this page to gather & sell people on the event. Include a link to your website for…

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