Martin has been part of the Social Factor team for a year but has worked closely with Toyota for the past three years. He is currently working with Toyota PR/Social and IMO Social to establish its Governance, Strategy, and Metrics team. In his previous work with Toyota, Martin started as a Community Manager and became fluent with Toyota’s tools, teams, and processes. Martin is technically proficient in multiple social media tools and platforms such as Khoros, Brandwatch, Hubspot and Sprinklr. In his spare time while living in Dallas, Texas, with his dog Zeus, Martin enjoys building computers, running with his dog, professional swing dancing and playing video games.