Platform Optimization
Your tech stack should work for you, not against you. We help enterprise brands streamline and optimize their social platforms by building processes for approvals, moderation, escalation, listening, analytics, and more. By eliminating gaps, reducing overlaps, and unlocking underused features, we ensure your tools are fully aligned to protect your brand, measure performance, and scale efficiently.
Eliminate Risk and Redundancy
Overlapping tools and missing guardrails create inefficiencies and risk exposures. We streamline your tech stack, tighten access controls, and put processes in place to keep operations secure.
Maximize Your Investment
Most brands underutilize the features of their social tools. We unlock hidden capabilities and ensure you’re getting the full ROI from every platform in your stack.
Scale with Confidence
From approvals to escalation paths, we design workflows that make your team faster, smarter, and ready to handle growth. With optimized platforms, social operations move seamlessly from strategy to execution.
Solved 8K+ Rogue Accounts for Global Convenience Store Chain
Social Factor helped a global convenience store chain take control of its social media operations by consolidating 8,400+ rogue accounts and streamlining governance. With a new playbook, optimized dashboards, and CRM/CDP integration, the brand gained consistency, security, and a clear path forward for sustainable social success.
Challenge
A global convenience store brand came to Social Factor frustrated with the state of its social media operations. The company had low platform utilization, sporadic reporting, an overwhelming volume of unused dashboards, thousands of rogue social media accounts, and a significant need for a path forward.
Solution
Social Factor streamlined the brand social footprint by securing rogue accounts and creating an effective credentials management process. Then, working with stakeholders, established procedures for effective, consistent, and sustainable brand representation across social media.
Results
Social Factor provided an audit, a social media playbook, and five specific deliverables:
- Account identification and governance for consolidation of 8,400+ social channels
- Listening Dashboard Optimization for 240+ existing dashboards
- Integration steps provided to connect social with 6M+ customer records in CRM / CDP
Let's talk
We’ll help you untangle the web of social channels, apps, and assets.
