Social Factor
Celebrating Diversity at Social Factor
Storms are incredibly dangerous, and its important to recognize and use the resources in place to keep you and your loved ones safe. What is LESS talked about/has resources for, is protecting your brand during less literally storms. Here are some principles that will help keep your brand safe whether facing a literal weather event, or upset customers trending on Twitter.
When calamity occurs, individuals and organizations alike are more likely to survive with proper planning. For enterprises with social media operations, a handful of steps can be vital in the event of a natural disaster:
Disasters happen, so it’s important to evaluate our brands and act accordingly. For example, does your brand relate to this moment, this place, these people? If your brand’s voice can’t add value in a situation, staying silent might be the best option. Speaking up just to be seen will never be perceived as genuine interaction online, so take a moment to decide whether you’re helping the situation, or only yourself.
Need help navigating rocky waters? Let us throw you a line.
Celebrating Diversity at Social Factor
Coachella 2024: What It Takes to Livestream the Festival on YouTube
Social Factor and Meltwater Announce Partnership Agreement
How Restaurants Can Find Success in Saturated Digital Landscape
Social Factor Partners with Emplifi to Fuel the Social Commerce Wave
Social Factor Signs Agency Partnership Agreement with Emplifi
Is Content Curation the Right Strategy for Big Brands?
How to Become a Social Media Moderator
Building Brand Love: Common Mistakes to Avoid
How to Measure the Impact of Influencer Campaigns